PWG Mail Archive: PWG> MFPA Announces Business Wire to deliver Keynote for IOC '97

PWG> MFPA Announces Business Wire to deliver Keynote for IOC '97

Robert Palmer (rpalmer@dtc.net)
Wed, 1 Oct 1997 15:38:49 GMT

FOR IMMEDIATE RELEASE

Conference Contact:
Kathie Cuban
The MFPA
Phone: 800-603-MFPA or 619-447-1127
email: mfpa-request@mfpa.org

Editorial Contact:
Robert Palmer
Palmer Communications
Phone: 316-729-1838
email: rpalmer@dtc.net

BUSINESS WEEK EDITOR TO DELIVER KEYNOTE ADDRESS AT THIS YEAR'S INTEGRATED
OFFICE CONFERENCE SPONSORED BY THE MFPA
Microsoft Corporation and Hewlett-Packard Company to deliver feature
presentations at this years event in San Diego

San Diego, Calif., September 29, 1997 -- The MultiFunction Peripheral
Association (MFPA) today announced that Steve Wildstrom, author of Business
Week's Technology and You section, will be delivering a keynote talk on
"The Digital Revolution" and how it is changing the world of distributing
information. The keynote address will be delivered at the Third Annual
Integrated Office Conference, held this year at the Hyatt Islandia in San
Diego, California. IOC '97 is the largest and most comprehensive venue
specifically designed for companies living through the industry-wide
consolidation of office products and technologies. The event is sponsored
by the MFPA, a non-profit association made up of the industry's leading
manufacturers and technology suppliers.

WHAT: The Integrated Office Conference '97 - "The Coming of Age"
Attendee's will see technical and marketing presentations rich in content.
The conference also will feature panel discussions and demonstrations
addressing the most pertinent technologies fueling the industry-wide
transition to multifunction office products.

The theme of the event is "The Coming of Age". This theme is built around
the significance of the most recent multifunction product announcements and
the corporate transition that is underway within the industry's leading
peripheral vendors. These vendors have recognized that MFPs represent a
significant growth opportunity and are currently reorganizing to develop and
deliver these products to the market.

Conference highlights include: The Internet Printing Protocol, Internet
Fax, Interoperability, Digital copying technology, MFP controller design,
the latest on development standards and MFP market analysis.

WHERE: The Hyatt Islandia
San Diego, California

WHEN: October 22 - 24

TO REGISTER: MFPA
1010 Old Chase Ave., Suite B
El Cajon, CA 92020
Phone: 800-603-MFPA or 619-447-1127
Fax: 619-447-6872
email: mfpa-request@mfpa.org
internet: http://www.mfpa.org

"We are fortunate to get Steve Wildstrom from Business Week to address the
attendees at IOC '97" said Josh Mailman, President of the Multifunction
Peripheral Association. "Mr. Wildstrom has over 25 years experience in
covering Technology and has reported on the changing landscape of the
multifunction machine in today's business environments. As the digital
revolution comes of age, not only are products changing but the way we are
able to print and distribute information is changing as well. Mr. Wildstrom
will explore how these changes affect the business of printed information."

Along with this important keynote speaker, and presentations from other
high-profile industry leaders, IOC '97 will provide two featured technology
sessions from the industry's leading software and hardware manufacturers:

Microsoft Corporation
A representative of Microsoft will discuss the company's future plans for
supporting peripheral devices (including MFPs) and communications protocols
in upcoming operating system platforms. This promises to be a very
informative session for IOC attendees developing multifunction products for
Windows-based environments.

Hewlett-Packard Company
Representatives from Hewlett-Packard will provide an overview and an
appliance developers workshop for the company's new JetSend technology.
Attendee's will hear what this leading peripheral vendor has to say about
the future of its communications strategy.

IOC '97 will be one of the most important educational and interactive
workshops for developers and marketers of multifunction products. Space is
limited and professionals within the computer peripheral industry are
encouraged to register now to ensure their spot at this important event.

For more information contact: MFPA, 1010 Old Chase Ave., Suite B, El Cajon,
CA 92020; Phone: 800-603-MFPA or 619-447-1127; Fax: 619-447-6872. Or
visit our web site at http://www.mfpa.org.

###

Windows is a registered trademark of Microsoft Corporation. JetSend is a
trademark of Hewlett-Packard. All other trademarks are the property of
their respective owners.

============================================================================
Robert Palmer
Palmer Communications
2830 N. Bellwood
Wichita, KS 67205
316-729-1838 (Voice/Fax)
rpalmer@dtc.net